EnterPAS is a compliance management tool created for the pharmaceutical industry. As the first product from this software firm in a highly competitive industry, it was important to create a memorable wordmark that “looked
like pharma”.

The tagline, “A better way to manage compliance” was incorporated to provide clarity. With an opportunity to launch the product at an upcoming tradeshow, we quickly created an exhibit, sellsheets, a demo interface,
and Web site interface.